''Rihanna 777 Documentary... 7Countries7Days7Shows'' is the third live long-form video by Barbadian singer Rihanna. It was released on May 7, 2013, by

Def Jam Recordings Def Jam Recordings (also simply known as Def Jam) is an American multinational record label owned by Universal Music Group. It is based in Manhattan, New York City, specializing predominantly in hip hop, contemporary R&B, soul and pop. The l ...

. An edited version aired on May 6 on the

Fox Network The Fox Broadcasting Company, commonly known simply as Fox and stylized in all caps as FOX, is an American commercial broadcast television network owned by Fox Corporation and headquartered in New York City, with master control operations ...

. It features behind-the-scene look of the singer's 777 Tour, a seven-date tour where she performed seven concerts in seven cities in seven countries accompanied with a group of fans and more than 150 journalists to promote her sixth studio album ''

Talk That Talk ''Talk That Talk'' is the sixth studio album by Barbadian singer Rihanna, released on November 18, 2011, by Def Jam Recordings and SRP Records. It was recorded while traveling for the Loud Tour between February and November 2011, and was origin ...

'' (2011).

Background

Rihanna began "working on the new sound" for her seventh studio album in March 2012, even though she had not yet begun recording. On September 12, 2012, Def Jam France announced via

Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...

that Rihanna would release a new single the upcoming week while her seventh studio album was scheduled to be released in November 2012. However, the tweet was shortly deleted and replaced with another clarifying that more information will available the next day (September 13). Via her official Twitter account, Rihanna posted series of "teasing" tweets announcing her seventh studio album. On October 11, 2012, in one of her tweets revealed that the title of her new album is ''

Unapologetic ''Unapologetic'' is the seventh studio album by Barbadian singer Rihanna. It was released on 19 November 2012 by Def Jam Recordings and SRP Records. It was recorded between June and November 2012, during promotion of her sixth studio album, ...

'' along with its cover. To further promote ''Unapologetic'', on November 14, 2012, Rihanna embarked on a seven-date promotional tour entitled 777 Tour. She performed seven concerts each in a different city in North America and Europe in seven days to promote the release of the album. The tour was promoted and supported by

HTC Corporation HTC Corporation ( zh, t=宏達國際電子股份有限公司, s=宏达国际电子股份有限公司, p=Hóngdá Guójì Diànzǐ Gǔfèn Yǒuxiàn Gōngsī, first=t) or High Tech Computer Corporation, (literally ''Hongda International Electron ...

; during the 777 tour, Rihanna was joined by elite group of fans and 150 journalists which represented 82 countries. They flew with the singer aboard a chartered

Boeing 777 The Boeing 777, commonly referred to as the Triple Seven, is an American long-range wide-body airliner developed and manufactured by Boeing Commercial Airplanes. It is the world's largest twinjet. The 777 was designed to bridge the gap betw ...

twinjet to every venue she visited during the course of the tour. The 777 Tour started on November 14 in

Mexico City Mexico City ( es, link=no, Ciudad de México, ; abbr.: CDMX; Nahuatl: ''Altepetl Mexico'') is the capital city, capital and primate city, largest city of Mexico, and the List of North American cities by population, most populous city in North Amer ...

and continued on November 15 in

Toronto Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the anch ...

, November 16 in Stockholm, November 17 in

Paris Paris () is the Capital city, capital and List of communes in France with over 20,000 inhabitants, most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), ma ...

, November 18 in

Berlin Berlin ( , ) is the capital and List of cities in Germany by population, largest city of Germany by both area and population. Its 3.7 million inhabitants make it the European Union's List of cities in the European Union by population within ci ...

, November 19 in

London London is the capital and List of urban areas in the United Kingdom, largest city of England and the United Kingdom, with a population of just under 9 million. It stands on the River Thames in south-east England at the head of a estuary dow ...

and ended on November 20 in

New York City New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the Un ...

. Following its end, the tour was met with criticism from the journalists accompanying Rihanna. Although they found it innovative and interesting, they criticized the concerts and travel delays and Rihanna's non-presence on the parties held on the jet. In an interview with

BBC Radio 1 BBC Radio 1 is a British national radio station owned and operated by the BBC. It specialises in modern popular music and current chart hits throughout the day. The station provides alternative genres at night, including electronica, dance, ...

, the singer clarified her absence from the parties and said that it was a result of her resting so she could save her voice for the shows, "They all want you to host a party every time you get on the plane after a show but you really only have that time to sleep until you get to the next country... Sometimes it was a two-hour ride to the next country and that was all the sleep you would get." Despite the criticism, following the end of the 777 Tour, both ''Unapologetic'' and the

lead single A lead single (also known as a debut single) is the first single to be released from a studio album by an artist or a band, usually before the album itself is released and also occasionally on the same day of the album's release date. Release s ...

Diamonds Diamond is a solid form of the element carbon with its atoms arranged in a crystal structure called diamond cubic. Another solid form of carbon known as graphite is the chemically stable form of carbon at room temperature and pressure, bu ...

" reached number one on the US '' Billboard''

200 __NOTOC__ Year 200 ( CC) was a leap year starting on Tuesday (link will display the full calendar) of the Julian calendar. At the time, it was known as the Year of the Consulship of Severus and Victorinus (or, less frequently, year 953 ''Ab ur ...

and Hot 100 charts respectively.

Release

The documentary was announced on March 19, 2013. On April 4, the first official trailer for the documentary was released. The preview shows Rihanna boarding on a plane and also later preparing for a show along with the tagline, "One woman takes on the world". A second trailer was released on April 16, on Rihanna's official website. It features the captain of the jet talking, the singer and her crew preparing for the shows, and intercuted scenes on the jet of the journalists and fans. ''Rihanna 777'' aired on May 6 on

in the United States. Apart from that, on April 23

Roc Nation Roc Nation is an entertainment agency founded by Jay-Z in 2008. The company is headquartered in Manhattan and has additional offices in Los Angeles and London. Roc Nation comprises a comprehensive talent agency, sports agency, record label, mana ...

announced that the film will be released in

DVD The DVD (common abbreviation for Digital Video Disc or Digital Versatile Disc) is a digital optical disc data storage format. It was invented and developed in 1995 and first released on November 1, 1996, in Japan. The medium can store any kind ...

format and will feature several performances of Rihanna's songs including "

" and "

Stay Stay may refer to: Places * Stay, Kentucky, an unincorporated community in the US Law * Stay of execution, a ruling to temporarily suspend the enforcement of a court judgment * Stay of proceedings, a ruling halting further legal process in a tri ...

". ''Rihanna 777'' in DVD format was released on May 7 in Australia, Canada, Germany, Italy, Japan, Spain, Sweden and the United States, on May 10 in the Netherlands and Poland and on June 3 in France.

Setlist

# "

Cockiness (Love It) "Cockiness (Love It)" is a song by Barbadian singer Rihanna, from her sixth studio album ''Talk That Talk'' (2011). The song was written by Rihanna, Candice Pillay, D. Abernathy and Shondrae Crawford, with production helmed by Mr. Bangladesh. C ...

" # "

Birthday Cake A birthday cake is a cake eaten as part of a birthday celebration. Birthday cakes are often layer cakes with frosting served with small lit candles on top representing the celebrant's age. Variations include cupcakes, cake pops, pastries, an ...

" (Remix) # "

" # " Wait Your Turn" # " Man Down" # "

Only Girl (In the World) "Only Girl (In the World)" is a song by Barbadian singer Rihanna from her fifth album, ''Loud (Rihanna album), Loud'' (2010). Serving as the album's lead single, it was released on September 10, 2010. Crystal Nicole, Crystal Johnson wrote the so ...

" # " Don't Stop the Music" # " S&M" # " Phresh Out the Runway" # " Unfaithful" # " Take a Bow" # " Hate That I Love You" # "

Where Have You Been "Where Have You Been" is a song by Barbadian singer Rihanna, from her sixth studio album, ''Talk That Talk'' (2011) serving as the fifth single. The song was written by Ester Dean, Geoff Mack, Lukasz "Dr. Luke" Gottwald, Henry "Cirkut" Walt ...

" (contains excerpts of " Take Care") # "

Run This Town "Run This Town" is a song by American rapper Jay-Z. The song also features Rihanna and Kanye West. It was released on July 24, 2009. It was written by the performing trio, with assistance from Ernest Wilson and Jeff Bhasker. Production of the ...

" (JAY-Z cover) # " Live Your Life" (T.I. cover) # "

All of the Lights "All of the Lights" is a song by American rapper Kanye West, released as the fourth single from his fifth studio album, '' My Beautiful Dark Twisted Fantasy'' (2010). It was produced by West and features additional vocals from several other reco ...

" (Kanye West cover) # " Love the Way You Lie" (Eminem cover) # "

" # "

Umbrella An umbrella or parasol is a folding canopy supported by wooden or metal ribs that is usually mounted on a wooden, metal, or plastic pole. It is designed to protect a person against rain or sunlight. The term ''umbrella'' is traditionally use ...

" # "

We Found Love "We Found Love" is a song by Barbadian singer Rihanna from her sixth studio album, ''Talk That Talk'' (2011). Scottish DJ Calvin Harris wrote, produced, and features on the song, which also appears on his third album '' 18 Months'' (2012). "We F ...

Charts

Certifications

Release history

References

External links

Official trailer
on

YouTube YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...

{{Rihanna Rihanna video albums Live video albums 2013 video albums 2013 films